Five minutes. What happened, and what to do about it. All stories from 29 September 2026
Meta launches Muse for Small Business, an agent that plugs into your tools
Give it a goal. It connects to QuickBooks, Shopify, Stripe and Slack.
Apple shelves a plan to replace 5,000 support staff with AI
MacRumors· 29 SepApple drew up a plan to lay off about 5,000 AppleCare support staff and hand some of their work to AI phone and web agents, Bloomberg reports. It has now put the plan on hold indefinitely. An AI assistant already answers Apple's support line, walks callers through fixes and passes them to a person when it cannot help or when asked.
- If you add an AI phone or chat agent, keep a clear route to a person and tell customers how to reach one.
- Measure repeat calls and complaints before and after, not just calls handled, to see whether the agent is really helping.
Source: MacRumors. This is our short summary of their reporting. The paragraphs marked "Our read" and the things to do are SeedFoundry's opinion. The summary is drafted with AI tools. The picture is our own graphic. How we source and credit
These are short summaries of other people's reporting, with our own commentary. Each story names its source and links to the original. How we source and credit